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AV decisions driven by price, Church House Conference Centre survey reveals


May 28, 2013 | News

A survey conducted by Church House Conference Centre, a Westminster conference and event venue, has revealed that when looking for AV services 42.3% of event organisers said they would prefer to use an in-house AV team in comparison to just 15.3% preferring to source an external company. The remaining 42.3% revealed that their decision would be driven by price.

The survey also revealed that for 70% of event organisers, AV spend accounted for less than 20% of their event budget while 11.5% of those asked revealed the expense accounted for over 20% of their budget.

In a survey of more than 100 clients – including associations, charities and not for profit organisations, corporate companies, Government and public sector bodies and event organisers and PCOs, Church House Conference Centre asked what was important to them when choosing AV. The Westminster venue carried out the poll amongst its clients as part of an initiative to further improve the AV services it offers.

Church House Conference Centre general manager Robin Parker comments: “At Church House we are continually investing in technology and infrastructure in order to provide our clients with the latest services. We wanted to find out what mattered to event organisers when it came to AV so we could make sure we were investing in all the right areas.

“Price is always going to be an important factor which is why we work hard to keep our pricing competitive and offer clients bespoke quotes. The results from the survey also revealed that it is important to clients that a venue offers in-house AV. We believe that offering in-house AV is a real asset to Church House. With extensive knowledge of the venue our team are able to get the very best out of the event spaces and advise clients on the best packages for their events requirements and budgets.

“The results from the survey have proven very interesting and based on these we can tailor our AV services and assist clients in areas where they need further advice on how to make the most of AV during their events.”

Church House offers the latest state of the art technology and infrastructure. Its award winning AV team – headed up by AV manager Ian Locke - have the expertise to provide an extensive range of services and the ability to transform any of its spaces and create the perfect style and atmosphere to compliment any event.

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