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The festive season has also proven more popular this year, with 45% seeing an increase in Christmas party bookings and 60% of respondents have reported a decrease in lead times compared with 2012.
London City Selection Chair Diane Waldron commented: “It’s great to see that members are reporting that business is on the increase for events at their venues in the City. 2013 has clearly been a successful year for meetings and events in the City of London and we are delighted that our members are benefitting from this more buoyant market.
“The shorter lead times continue to be a feature, meaning that as venues we must be responsive and flexible to deal with a very fast-moving events market.”
The poll results support the findings of the recent 2013 London Venues Business Report, commissioned by leading organisations Unique Venues of London (UVL), The Westminster Collection (TWC), The Conference Bench and the London City Selection, which indicated a returning confidence amongst London venues as they have moved away from discounting to secure events business.