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Birmingham venue the NEC has revealed details of its £90 million plan to build an additional entertainment complex by 2012.
Resorts world at the NEC would include conference facilities in a bid to attract corporate guests, as well as restaurants, a hotel and a casino. The NEC estimates that the project would stimulate the local economy immediately through the creation of 1,000 jobs, but the firm needs the support of Solihull Metropolitan Borough Council in order to proceed.
The NEC has partnered with Genting Stanley to develop the casino, which it claims will occupy less than ten per cent of the resort's floor plan. Paul Thandi, chief executive of the NEC Group, said: "Together with Genting Stanley we intend to make this groundbreaking £90 million leisure complex one of the biggest and best in the UK."
Genting Stanley also expressed its enthusiasm in becoming part of the project, and bringing its experience as a casino operator into the venture.
Casinos are an increasingly controversial subject in the UK, as they are often proposed for development in more deprived areas where gambling addiction is more common. Earlier this year plans for such a development in Manchester were abruptly axed.