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A conference has been moved from South America to Edinburgh in a bid to save attendees money in the recession.
The London Bullion Market Association's annual Precious Metals Conference has been moved to the five-star Balmoral Hotel in the Scottish capital after organisers decided the flight costs to South America were too high.
It follows a rising trend of firms trying to reduce the cost of their events in order to attract more attendees, with Sue Stuart, chief executive of the Edinburgh Convention Bureau, saying the move reinforces the recent advertising of the city.
"We have identified an opportunity to promote Edinburgh's world-class conferencing credentials to event organisers and corporations."
The conference will run between November 1st and 3rd and will include a number of talks on issues affecting the gold and jewellery sectors.
It also provides a boost for Edinburgh, which is already holding 20 new events in the 2009-10 period.