Events getting interactive, poll from Church House reveals

Events are getting more interactive, a survey carried out by Westminster event venue, Church House Conference Centre has revealed.

The survey showed that 29.9% of respondents are already using interactive technology – such as iPads, voting systems and Twitter – during their events, while 51.3% said they would consider using it in future. Only 0.9% said they wouldn’t use any form of interaction during their event.

Church House Conference Centre discovered event organisers’ interactive intentions when it questioned more than 100 of its clients about their AV requirements as part of an initiative to help improve the AV services they offer.

Church House Conference Centre’s general manager Robin Parker, comments: “The use of interactive technology has steadily been increasing over time. The results of our survey show the use of tools such as voting systems will continue to grow in future with only a small minority choosing not to use any form of interactive technology at events.

“There are a wide variety of options available, and by using them it helps engage delegates and make the day more interesting, exciting and memorable. As a result, event organisers can deliver a better return on investment.

“In order to meet clients requirements we have made significant investment in our AV capabilities, and our award winning in-house AV team are always on hand to advise clients how they can utilise interactive technology to get the most out of their events.”

The Church House AV survey received responses from across a wide range of the venue’s client list including associations, charities and not for profit organisations, corporate companies, Government and public sector bodies and event organisers and PCOs.

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