London Future Forum to take place at Confex

ExCeL London, London & Partners and the Mayors Office will host the second London Future Forum at Confex this year. The return of the event follows the success of the last forum, which took place as part of the launch of ICC London ExCeL. The event continues ongoing engagement with key influencers and stakeholders in the events industry to feedback to local and national government on what London needs to deliver to be a leading events destination.

The London Future Forum will be an invitation only event and will take place on the second day of Confex in front of an exclusive audience of senior agency buyers, exhibition organisers, major event organisers, hotels, associations and key London stakeholders. Leading the debate will be a panel including; Kevin Murphy, Chief Executive, ExCeL London; Kim Myhre, Managing Director, George P Johnson; Gordon Innes, CEO, London & Partners; and Ruth Mackenzie, LOCOG Director of Culture; Clive Little, Director of Events, OPLC and Richard Foulkes from Imagination. The topic of discussion will be how London can capture the opportunities surrounding the2012 Olympic Games to become a leading events destination.

David Pegler, Managing Director, ExCeL London: “Since London’s first International Convention Centre at ExCeL opened in 2010 we have had the opportunity to stage world class corporate and association congresses, all delivering record breaking attendances, sponsorship and exhibitors. Our growing track record and the staging of the 2012 Olympic Games in London means that now is the perfect time to build a stronger proposition for event organisers in the future and showcase the very best of what London has to offer now and needs to do in the future. Bringing together the best stakeholders and event industry professionals at Confex will enable London to capture their expertise and thoughts on how London can maximise this once in a lifetime opportunity to ensure a strong events legacy that will further transform London’s reputation.”

"With 2012 such a monumental year for London's event industry, Confex provides the perfect forum for us to discuss and debate with the industry our place on the international business tourism stage," comments Zanine Adams, Head of Event Solutions & UK Sales at London & Partners. "We have a terrific panel of influential and knowledgeable speakers to lead the debate and we hope that this event will provide a platform to share their industry views on 2012 but also the key trends and plans for the future. London is fast becoming recognised as the global centre of event excellence and 2012 will give us the global stage to showcase the strength and depth of our events product but also give us the opportunity to really plan for how we take advantage of the world’s spotlight for the years ahead."

Discussions will revisit progress made by London in the last 18 months, focusing on major events, congresses and conventions, culture & industry events, and brand activation / experiential events.

The London Future Forum will take place at International Confex in the South Gallery Rooms, 7th March 2012, 3.30pm – 6.00pm.

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